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Development Services

At the SET Real Estate Group, the success of our company is driven by the depth and scope of our range of services. Throughout the years, we have worked hard to refine our comprehensive menu of services, making sure our strategies always adapt to the new homes sales cycle.

Backed by our in-depth knowledge and expertise of Atlanta’s real estate market, our services are guaranteed to help you get maximum return on your investment.

Market Intelligence

Staying ahead of the curve and keeping track of the latest, most relevant information is a key part when it comes to operating any real estate company. Our market intelligence service creates a broad picture of the current landscape of the Atlanta real estate market, giving clients the necessary information in order for them to reach their goals.

This service is designed to address concrete questions about current trends, demographics, and available data, which helps our team and our clients determine the right strategy to achieve success.

Components of our marketing intelligence service include:

  • Broker price opinions
  • Comparative analysis
  • Consumer trends
  • Target market demographic analysis

Product Development

Product development in real estate involves multiple disciplines including research, idea generation, creativity, design, and market analysis. The SET Real Estate Group understands the vital role of the product development process to any project. We make sure each step of the process, from the initial concept all the way to finish recommendations, are completed seamlessly and backed by proven strategies that serve the specific needs of each unique property.

Whether you need to develop a new site or reposition an existing property, these are the methods we use for our product development service:

  • Architectural input and floor plan review
  • Concept development
  • Identification of target market

Sales Management

Our expertise in the market and access to valuable resources through local market experts are key factors in our sales team’s effective lead follow-up and contact management, which helps generate sales.

Whether you’re a buyer or seller, our sales specialists will help you navigate through every facet of the process, so you can make the best, most-informed real estate decisions. Each member of our sales team has undergone extensive training, and knows what it takes to succeed in a constantly changing market.

Our sales management service involves the following methods:

  • Assessing competition
  • Initial pricing and inventory control
  • Sales meetings
  • Sales strategy
  • Sales training
  • Structured reporting and accountability
  • Testing and consumer reaction

Marketing Management

Our team of experts provides a range of tried and tested marketing strategies tailor-made for individual programs. We review programs weekly during our team meetings in order to gather feedback, gauge the impact, and make adjustments if necessary.

The marketing programs we provide include the following components:

  • Enhanced, agent-protected listings through top online real estate resources including Trulia, Zillow, and so on
  • Increased internet presence through search engine optimization, paid sponsorships, web design, and eCampaigns
  • Marketing message positioning and development
  • Product positioning
  • Public relations campaigns and event planning
  • Sales center planning and design
  • Social media and eCommerce platforms
  • Target market demographic analysis

You can get in touch with us at the SET Real Estate Group by calling (404) 348-2372 or sending us an email at info(at)setrealestategroup(dotted)com